Entitled ‘Source Material’ Franchise’s SS21 collection acknowledges the breadth of basketball and related ephemera that the label’s designers look to for inspiration. This range of apparel filters nostalgia for golden eras of the game and legendary players through a contemporary design lens. The results appeal far beyond the world of basketball—in fact, in a way they deny the possibility of delineating basketball culture from all the other subcultures and contexts with which it inevitably comes into contact.
The Franchise Keep It Professional LS Tee creates a playful collage of text and basketball-related graphics that recur throughout Franchise’s latest collection. Both the front and back of this tee feature an array of prints, from attendance statistics to retro-inspired lettering and cartoon characters. Here in a black colourway with a slightly worn appearance, this tee also features a ribbed crew neckline and cuffs.
Made in the USA from 100% cotton.
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Brisbane Q 4000
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