Now based in Melbourne and Los Angeles, Newend have not let their trans-pacific expansion impact their operating philosophy. Standing firmly by the symbol that inspired the Newend logo— the Ouroboros, an ancient symbol of eternal renewal—the label continues to produce jewellery as an anchor rather than adornment. There is a mindful, unhurried vitality to Newend’s pieces, which, in opposition to the season calendar that so dominates the fashion world, come and go irregularly, as do the best things in life.
If there is a sense of interchangeability between Newend earrings—all of which are sold individually—it is not because they are designed to match as such, but rather because they are all expressions of the same underlying design philosophy.
The Newend Overhand Stud is a handmade hook-shaped stud earring, with a detachable, movable bar charm and backing. This gold-plated earring evinces a kind of unassuming ornamentality, with the movable bar alluding to the balance inherent to Newend’s mindful approach to jewellery.
Handmade in Melbourne from 14K gold-plated sterling silver 925.
Level 1, 115 Queen St
Brisbane Q 4000
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