In a year marred by colossal uncertainty, we’ve never needed people to say it straight more than now. In 2020, facts are key. It is in no way controversial to say that Los Angeles-based label Pleasures have never been ones for subtlety. For this reason, the title of Alex James and Vlad Elkin’s label’s most recent collection, “metaphorically speaking,” is kind of confusing. With pieces featuring slogans that initially strike with the force of political declaration, we’re left looking for more. In short, Pleasures are fucking with us. Some things really are still business as usual.
Like many streetwear labels, Pleasures started with screen-printed tees. Unlike most, their first forays into printed tees attracted considerable controversy. Season after season, their quality heavyweight cotton tees continue to provide the perfect canvas for their iconoclastic graphics and slogans.
The Pleasures Vile Pigment Dye Tee in Pepper is a relaxed fit tee cut from soft cotton jersey. This tee features a slightly worn and washed appearance and a large stylized Pleasures logo screen-printed on the chest. Here in the wine colourway, this tee also features contrast stitching and a ribbed crew neckline.
Made from 100% cotton.
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